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Deythere > News > News > Trump Media Launches 5 America First ETFs Under Truth Social Banner
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Trump Media Launches 5 America First ETFs Under Truth Social Banner

Trump Media Launches 5 America First ETFs Under Truth Social Banner
Maxwell Mutuma
Last updated: September 12, 2025 12:03 pm
By
Maxwell Mutuma
Published September 12, 2025
8 Min Read
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The mother company of the Truth social, Truth + and Truth.Fi, Trump Media and Technology Group Corp. DJT, has achieved much in the financial market. On September 10, the company announced that Yorkville America Equities had registered a registration statement with the U.S. Securities and Exchange Commission (SEC) on five America First-themed exchange-traded funds (ETFs).

Contents
  • Truth Social Funds and Their America First Focus
  • Trump Media Expands Portfolio with Bitcoin ETF
    • Summary
  • FAQs
    • What are the Truth Social Funds?
    • Who will manage the ETFs?
    • When are the ETFs expected to launch?
    • What is the Truth Social American Icons ETF?
    • How does Trump Media’s push into cryptocurrency relate to these ETFs?
  • Glossary of Key Terms

Such ETFs will be included in a larger project, which will be called the Truth Social Funds. The company has placed these funds in line with the American values but in line with the Truth Social brand.

The product portfolio will consist of five funds which are to be released sometime soon. These ETFs include Truth Social American Icons ETF, Truth Social American Security and Defense ETF, Truth Social American Next Frontiers ETF, Truth Social American Energy Security ETF and Truth Social American Red State REITs ETF. With these products, Trump Media aims to provide investors with a chance to make financial decisions on the basis of the ideals of America First.

The 1792 Exchange has been working with Trump Media to implement a vetting process that such funds do not go off-brand with the Truth Social brand. Yorkville America Equities, which is an affiliate of Yorkville America, will sponsor and act as the registered investment adviser to these ETFs. The company has a reputation of investing in politically/culturally oriented investment vehicles.

Truth Social Funds and Their America First Focus

The five ETFs announced by Trump Media reflect a strong commitment to the America First agenda. Each fund targets a specific sector within the American economy, all while maintaining the political and cultural alignment that Truth Social represents. The goal is to create investment vehicles that resonate with like-minded investors who want to back American values through their financial decisions.

Trump Media
Truth Social Funds and Their America First Focus

The Truth Social American Icons ETF will focus on companies that represent the cultural identity of the United States. The Truth Social American Security & Defense ETF will invest in businesses within the defense and security sectors, aligning with the brand’s focus on national security. Other funds, such as the Truth Social American Energy Security ETF, will cater to the growing interest in energy independence and sustainable energy solutions.

Trump Media’s America First-focused ETFs are designed to give investors the opportunity to participate in thematic strategies tied to their personal values. These funds allow them to support sectors they feel align with America First principles financially. The launch of these funds builds on the digital asset ETFs filed with the SEC earlier in the year, expanding the company’s offerings in the financial market.

Also Read: BREAKING: SEC Delays Truth Social Bitcoin and Solana ETFs

Trump Media Expands Portfolio with Bitcoin ETF

Trump Media’s partnership with Yorkville America Equities highlights the increasing demand for politically and culturally aligned investment vehicles. As the sponsor and registered investment adviser for these ETFs, Yorkville is expected to oversee their management and ensure alignment with Truth Social’s values. The collaboration with the 1792 Exchange further strengthens the investment vehicles’ commitment to the America First ideology.

Trump Media
Trump Media Expands Portfolio with Bitcoin ETF

Also Read: Trump Media Bitcoin ETF Inches Closer to Launch with Amended SEC Filing

When the regulators approve the ETFs they will be rolled out later in this year and therefore become a common occurrence across all platforms and brokerages. According to Trump Media, the shares will be listed on NYSE Arca, which will make sure that a wider range of investors is accessible.

This release is also another milestone in the portfolio diversification in Trump Media, as well as providing new opportunities to those who want to invest in subjects.

Moreover, the firm has been strengthening its initiative into cryptocurrency, which further emphasizes its updated attitude towards financial markets. In August, Trump Media submitted an amended registration statement on a bitcoin ETF and announced it is partnering with Crypto.com, which will offer a digital asset treasury. This partnership involves an exchange of stocks and cash for 684.4 million CRO tokens, which enhances the company’s cryptocurrency strategy further.

Summary

Trump Media has introduced five America First-themed ETFs, collectively known as the Truth Social Funds. These ETFs focus on sectors aligned with America First values, such as national security, energy independence, and cultural identity. The funds will be launched later this year and will be available across brokerages. Trump Media’s partnership with Yorkville America Equities and the 1792 Exchange enhances the alignment of these ETFs with its political and cultural ideals. With its increasing push into cryptocurrency, Trump Media continues to broaden its financial footprint.

For more crypto news or price predictions, visit our platform. 

FAQs

What are the Truth Social Funds?

The Truth Social Funds are five America First-themed ETFs launched by Trump Media. They focus on sectors aligned with America First principles.

Who will manage the ETFs?

Yorkville America Equities, an affiliate of Yorkville America, will sponsor and serve as the registered investment adviser for these ETFs.

When are the ETFs expected to launch?

The ETFs are expected to launch later this year, subject to regulatory approval. They will be available across brokerages and listed on NYSE Arca.

What is the Truth Social American Icons ETF?

The Truth Social American Icons ETF will focus on companies that represent the cultural identity of the United States.

How does Trump Media’s push into cryptocurrency relate to these ETFs?

Trump Media has been reinforcing its cryptocurrency strategy, including launching a bitcoin ETF and partnering with Crypto.com to manage digital assets. This strategy complements the company’s overall financial initiatives.

Glossary of Key Terms

ETFs (Exchange-Traded Funds): Investment funds that are traded on stock exchanges, holding assets such as stocks, commodities, or bonds.

Truth Social: A social media platform owned by Trump Media and Technology Group, focused on promoting free speech and America First values.

America First: A political philosophy prioritizing American interests, focusing on national security, economic independence, and cultural identity.

CRO (Cronos): The cryptocurrency token of Crypto.com, which Trump Media has acquired through a stock and cash exchange.

1792 Exchange: A firm that collaborates with organizations to create investment strategies that align with specific values or principles.

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ByMaxwell Mutuma
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Maxwell is a crypto-economic analyst and Blockchain enthusiast, passionate about helping people understand the potential of decentralized technology. I write extensively on topics such as blockchain, cryptocurrency, tokens, and more for many publications. My goal is to spread knowledge about this revolutionary technology and its implications for economic freedom and social good.
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